Part A — Verdict

50%Share

Overall AI presence

Partially recommended

Tested 5 prompts across 10 AI answers. Your brand appeared in 5 answers.

Recommendation share 50% · estimated range 2476% · small sample, directional signal

Broad category — accounting software

Mentioned in 5 of 10 broad accounting software answers.

50%

Niche category

Not tested this run. Recommended as the next measurement.

Not tested
ChatGPT40%
Claude60%

Strategic summary

sage.com appears in 5 of 10 tested accounting software answers. It is on the map but not a default recommendation — targeted category and comparison content can raise its share.

Part B — Evidence

The evidence behind the verdict

What we asked, what each AI answered, and who it named instead. Every number below traces to the 10 answers we generated for this report — the full answers are in the heatmap underneath.

50%Share

Across 10 AI answers to 5 buyer-intent prompts, sage.com was recommended in 5 of them.

That covers the broad category we tested — accounting software. Only this one broad category was measured this run; see "Scope of this test" below.

Recommendation share 50% · estimated 95% range 2476% · small sample, directional signal

Prompts tested

5 prompts · 10 answers

We asked each of these on ChatGPT and Claude — the exact questions, shown in full below.

P1What are the best accounting software options available right now?
P2I need a accounting software solution. What do you recommend?
P3Can you compare the top 5 accounting software options for me?
P4I'm new to accounting software. Where should I start?
P5What's the best accounting software for someone on a budget?

Recommended instead

13 named

In the 5 answers where sage.com was not recommended, these accounting software resources were named instead, ranked by how many cited each.

FreshBooks
5 of 5
Xero
5 of 5
Zoho Books
4 of 5
QuickBooks
3 of 5
Wave
3 of 5
GnuCash
2 of 5

+7 more named

Sample response

Excerpt — full answers open in the heatmap below.
ChatGPT · answering “Can you compare the top 5 accounting software options for me?Brand absent
Certainly! Here’s a comparison of five popular accounting software options as of 2023: QuickBooks, Xero, FreshBooks, Zoho Books, and Wave. Each has its strengths and weaknesses, so the best choice depends on your specific needs. ### 1. QuickBooks Online **Overview:** QuickBooks is one of the most widely used…

Why it scored this way: The response does not include any mention of sage.com, resulting in a score of 0 for overall quality. It focuses solely on other accounting software options without referencing the target brand.

sage.com does not appear in this answer.

Scope of this test

Broad category — accounting software

Mentioned in 5 of 10 broad accounting software answers.

50%

Niche category

Not tested this run. Recommended as the next measurement.

Not tested

We tested the broad category“accounting software”— because it is the most contested place to appear and the hardest first test to pass: the generic questions a buyer asks before they’ve named a specific tool. So the 50% above is a precise, limited finding about that broad category only. It does notprove the site is invisible in its own narrower niche — only the broad category was measured this run. A follow-up run should test prompts specific to the site’s real category.

Tested = measured on real AI answers this run. Not tested = no answer was generated, so no score is claimed.

All 10 answers are in the heatmap below — click any cell to read the full response.

Part C — Diagnosis

Diagnosis

Why AI assistants are underrepresenting your brand

Outframed by competitorscritical

Competitors are recommended in answers where your brand was absent. Assistants surfaced these named alternatives for questions where your brand did not appear.

Recommended instead of you in 5 answers: QuickBooks, Xero, FreshBooks.

Platform breakdown

How each AI sees you.

Different platforms have different knowledge bases. Improving one often lifts the others.

Partially recommended

ChatGPT

40%

ChatGPT recommended QuickBooks and Xero, among others instead of you.

Recommended

Claude

60%

Claude recommends you in most tested answers.

Visibility Heatmap

How well does each AI platform know you across different prompt types?

Prompt TypeChatGPTClaude
Direct Recommendation
What are the best accounting software options available right now?
6
6
Problem Solution
I need a accounting software solution. What do you recommend?
6
5
Comparison Request
Can you compare the top 5 accounting software options for me?
0
6
Beginner Guidance
I'm new to accounting software. Where should I start?
0
0
Budget Constrained
What's the best accounting software for someone on a budget?
0
0
Legend:
High (7-10)
Partial (4-6)
Low (0-3)
Pro

See exactly how your score was built

The per-prompt math behind your score — which prompts moved it, and by how much.

Per-prompt contribution table10 prompts
Every prompt across ChatGPT and Claude — found or not, its 0–10 answer quality, its weight, and its exact contribution to your 35/100.
Weighting by prompt importance
Direct-recommendation prompts count most; the table shows each prompt’s weight so you know which answers actually move the number.
Coverage summary
5 of 10 prompts named your brand.
  • Full per-prompt contribution breakdown
  • Weekly remeasurement across both assistants
  • CSV / PDF export of the full table

Flat monthly price. Cancel anytime. Your current report is saved.

Pro

Unlock the full competitive breakdown

Mention quality, ranking, share of voice, statistical confidence and competitive positioning — with 95% confidence intervals.

Mention quality
Prominence, detail level and context relevance scored 0–10 for every answer that named you.
Ranking & share of voice
Where sage.com places when it appears, and how much of each answer it owns vs competitors.
Statistical confidence
The 95% confidence interval on your recommendation share, so you know how solid the number is.
Competitive positioning
A 0–10 read on how clearly sage.com is differentiated from the brands assistants name instead.
  • Full 5-section competitive breakdown with confidence intervals
  • Weekly remeasurement + proof of before/after share
  • PDF / CSV export

Flat monthly price. Cancel anytime. Your current report is saved.

Part D — Fix Plan

One fix, ranked by expected impact.

Built from the answers we captured — what assistants recommended instead, and the page format they cite when they do. Each fix names where it goes and why it earns the recommendation.

1

Name your category in the page title and H1

Medium impact3 minutes

ChatGPT recommended Wave Accounting instead of sage.com when asked "What's the best accounting software for someone on a budget?". Assistants pull the name they can most clearly match to that question — the fixes below give sage.com that match for "accounting software".

Wave Accounting appears here instead.

There are several accounting software options that are budget-friendly and suitable for individuals or small businesses. Here are some of the best opt...

Where: Homepage <title> and <h1> tags

Set the page title to "sage.com — accounting software" and open the H1 with the same words. Assistants match questions to pages largely on this signal; when a page's title and heading don't contain the exact category phrase a user asks about ("accounting software"), the model has nothing to match on and reaches for a site that does.

Sign in to track this fix

With Pro, this becomes a living Fix Plan

Every Monday: your highest-priority fixes, ranked — and proof of whether each one moved your recommendation share.

The full plan, remeasured every week

Get every fix written out — and watch each one move your share.

Every fix comes with paste-ready copy and exact placement. Then we re-run all your prompts across ChatGPT and Claude each week and show you which fixes actually moved your recommendation share — proof, not a dashboard.

Flat $99/month · cancel anytime · remeasured weekly.

Report for sage.com

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How we measure this